Evaluation
For our evaluation, we were open minded about everything.
I looked through some A grade examples; one featured a group discussion, another had an interactive powerpoint, one had a powerpoint presentation with a voice over and one more consisted of drawn images.
Thursday, 5 May 2011
Wednesday, 6 April 2011
During period one today, I made rough key notes for each question of our evaluation and jotted them down.
During period two, I edited the rest of yesterday's material. This took the entire hour as there was a lot to do.
Then, in period three I went through each edit and colour corrected it all, mainly by warming the colours and adding more in the way of brightness and saturation. This gave it more of the intended summer tone.
There were two parts I wasn't happy with, so having conferred with Amy I deleted these entirely - they were unsaveable - and replaced them with other material.
Some parts could do with some effects, so I added "strobe lighting" to a performance part, and cut up a running part into three sections. One; played as normal. The next piece I put in reverse, by putting -100 in the speed editing box. The final piece I cut again, and added the last bit in so that my character jump cuts to the foreground of the screen. This makes the running part more postmodern, and interesting to watch. It also compliments the song's pace better.
During period two, I edited the rest of yesterday's material. This took the entire hour as there was a lot to do.
Then, in period three I went through each edit and colour corrected it all, mainly by warming the colours and adding more in the way of brightness and saturation. This gave it more of the intended summer tone.
There were two parts I wasn't happy with, so having conferred with Amy I deleted these entirely - they were unsaveable - and replaced them with other material.
Some parts could do with some effects, so I added "strobe lighting" to a performance part, and cut up a running part into three sections. One; played as normal. The next piece I put in reverse, by putting -100 in the speed editing box. The final piece I cut again, and added the last bit in so that my character jump cuts to the foreground of the screen. This makes the running part more postmodern, and interesting to watch. It also compliments the song's pace better.
I've just updated our "Emma Lang's" Myspace page.
http://www.myspace.com/565126799
I added more to my personal information; my bio and influences, for instance, and I also changed the entire graphology whilst keeping the discourse structure the same.
The background image is floral and features the artist. This is an allusion to Emma Lang being a more country genred singer, which would be subliminally decoded before any potential fan begins to read the page.
The brown and beiges also enhance the country, western theme and aid in constructed the preferred image for Emma Lang.
The fonts have been kept simple and not too modern.abstact, as our targeted audience are more matched to clean cut fonts that do the job, as opposed to postmodern ones to stand out and be unique.
http://www.myspace.com/565126799
I added more to my personal information; my bio and influences, for instance, and I also changed the entire graphology whilst keeping the discourse structure the same.
The background image is floral and features the artist. This is an allusion to Emma Lang being a more country genred singer, which would be subliminally decoded before any potential fan begins to read the page.
The brown and beiges also enhance the country, western theme and aid in constructed the preferred image for Emma Lang.
The fonts have been kept simple and not too modern.abstact, as our targeted audience are more matched to clean cut fonts that do the job, as opposed to postmodern ones to stand out and be unique.
Having decided that my first set of album cover designs were too busy and not realistic-looking, I decided to take a more conventional approach to my album artwork. I used the previous image in new ways, and compared them to real Taylor Swift album covers. The one with a lavender background didn't really match Taylor's iconic profile so I decided to take some images outdoors with nice scenery - an look some of Taylor's other albums have. These can also be seen above. Although these were definitely a step in the right direction; they still weren't quite meeting the purpose and targeted audience's requirements and criteria, and therefore wouldn't be successful.
The design I have chosen to go for is the final one. It focuses more on the artist - Taylor's main and emphasised part to her album covers. I made sure to still achieve something a little bit different at least, so I added a granulated effect. I also used an unusual way to present the artist's name; leaving the buyer with something more interesting to look at and work out. This should gain more attention and respect, and ultimately please more fans = more customers. The title stands out, with a bold, yet more fancy font at the bottom of the cover, so that if a buyer is focused on the album's title, they don't want to be spending a long time searching for it; it's plain and simple to read. The artist's name would not have worked in this position very well. It would have looked odd, by extension; as if the artist almost had a name tag! This would be far too simple for a twenty first century album cover.
Tuesday, 5 April 2011
Today we filmed the revised fight, walking to the prom, and the prom scene itself.
I worked on my evaluation and album artwork all morning, then went in for period four, where me and Amy refilmed the fight. I managed to get my friend Becca involved in stageing the fight, to make it as realistic and dramatic as possible; her being a drama and E15 student. She also worked the camera (in the way that I told her), after giving her a tutorial in using it. Sophie was in a lesson at the time and so couldn't make it, she said we should do it without her though as we're running out of time.
We experimented with a variety of ideas, and filmed them all so that we could watch back a vast selection, and select parts from that. This, we figured was the best way to approach it, as at least some of it should be convincing!
I worked on my evaluation and album artwork all morning, then went in for period four, where me and Amy refilmed the fight. I managed to get my friend Becca involved in stageing the fight, to make it as realistic and dramatic as possible; her being a drama and E15 student. She also worked the camera (in the way that I told her), after giving her a tutorial in using it. Sophie was in a lesson at the time and so couldn't make it, she said we should do it without her though as we're running out of time.
We experimented with a variety of ideas, and filmed them all so that we could watch back a vast selection, and select parts from that. This, we figured was the best way to approach it, as at least some of it should be convincing!
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